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The Next Mobile Economy is not the NME

I've been mulling for some time what demands business leaders face from the Next Mobile Economy, or NME – ‘enemy’...did you see what I did there?!



by
Business development, social media & strategy
 

Besides my flippant (and slightly cheesy!) play on words, an initial step is companies needing support from mobile device manufacturers and solutions providers that deliver a range of offerings, including Internet of Things (IoT), virtual reality (VR), artificial intelligence (AI), 5G, Big Data and Cloud. Enterprises that adapt to this new business model and embrace the four key tools below will, I believe, be more prepared to support the future workforce.

It's all about the 4 C's, namely...

1. Collaboration: Create the best solutions for your workforce

In an age where 83% of business leaders agree their companies should focus on future-proofing operations by increasing openness and agility (Gartner, 2018), collaboration needs to extend to partners and to the technological tools in future workplaces. By partnering with small and large suppliers and developers, businesses can harness the power of collaboration to create the best solutions across all sectors. And, with a steady stream of advances in mobile technology, collaboration and partnerships keep businesses ahead of what’s new and encourages a more open mindset, both in approach and systems. What's the point in trying to be a jack-of-all-trades and a master of none?

2. Customisation: Meet the unique challenges and opportunities of your enterprise

Mobile solutions across hardware and software can be tailored to meet specific business needs. For instance, healthcare providers using mobile technologies to improve care and outcomes for their patients need access to a completely different set of solutions than what retail professionals require in order to provide the best customer experience. I predict an enterprise in the Next Mobile Economy will look for partners that can help them bring together custom devices with customised software to create bespoke solutions for any industry.

3. Control: Strike the right balance between security and flexibility

To continue giving employees the option to work in a flexible manner, enterprises need support in configuring, customising and deploying devices to authorised individuals. When IT managers have flexible control, they can easily manage firmware updates, security and manage devices over-the-air.

4. Confidentiality: Embrace the speed of today’s global economy, while keeping data secure

In the era of connected things, and a growing millennial workforce that necessitates access to these devices, there are more operating systems to support and more risk – which is complicated by often shrinking IT budgets. One common way companies are addressing this is by introducing Bring Your Own Device (BYOD) programs that allow access to corporate data from personal devices. But, some businesses are still trying to figure out how to mitigate risk while enabling productivity and flexibility across their workforce.

For future deployment of a BYOD program, it’s crucial that businesses institute enterprise mobility management (EMM) tools to address security issues. These tools ensure that IT managers have the power to oversee workers’ devices and manage risk, while still meeting their needs. In the end, employers who find a balance between satisfying enterprise security management and fostering an environment that is both innovative and creative will almost certainly boost workforce productivity and efficiency.

And so...

If we take a closer look at how mobile technologies are impacting businesses today, it’s encouraging to see that this shift is already underway. Whether it’s healthcare professionals using VR as an alternative approach to in-patient pain management or drones delivering supplies to communities hit by natural disasters, these technologies are already sparking ideas for new business solutions in the Next Mobile Economy.

The rapid pace of technological advances and the growing millennial workforce are driving this mobile transformation and businesses that don’t adapt risk being left behind. Tools that are collaborative, customised, controlled and secure and address this shifting business landscape will give enterprises the potential to boost employee productivity and retention while leading in the Next Mobile Economy.

To discuss any points around this article or if you just fancy a chat, get in touch with any member of our team.