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Web Design

 

Web design

A website is so much more than a mere shop front. And it's definitely more powerful than a business card.

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What can an excellent website do for my business?

 

increase your return on investment

 
 

improve your search-engine rankings

 

drive more potential customers your way

 

present your products or services

 

appeal to all the different potential clients you want to work with

 

reduce your admin burden

 

by answering questions before clients ask them

 
 
 

share information

 

about your sector

 

collect data about your customers

 
 

boosts sales

 
 

showcase your expertise

 

and your participation in your sector.

 
 
 
 

Whether you are a small business or a larger organisation, Eonic can help you to build the best possible website. So if you need a truly great bespoke website for your Kent business, contact Eonic today and find out how we can assist you.  

01892 534 044

lines open Mon-Fri 9am-6pm

 
 

How does Eonic create my website?

 
 

Creating a bespoke website takes a bit of time and effort, but our Kent-based web designers will guide you through each step and do all the heavy lifting while empowering you to do the bits that you are best at.

 
 
 
 

Discovery & Web Strategy

 

The first step is the discovery consultation . This is where we find out all about your business and the ideas you have about what you need from your website.

Our discovery process allows us to get to the heart of what you need your website to do. And as part of that, we get to know your clients. We aim to build websites that allow users to understand intuitively what they need to do to achieve the reason for their visit - be it a purchase or an enquiry or simply finding a piece of information.

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One of our account managers will talk you through the process before we design your website. We're based in Kent so if you are nearby, do this at your site. It takes a little while, but it's important to us that your website is a perfect fit. So we ask you a lot of questions and capture the answers.

We want to know about the clients you have, the clients you want and even the clients you don't want! This all helps us to find out what makes your customers tick.

We want to know what other people in your sector are up to with their websites - and which ones you rate and which ones you don't. This helps us design a website that will make you both stand out and fit in among the other organisations in your sector.

The discovery is a really important document: it informs everything from the way we use your branding to the way we organise your menus, to the visuals we pick out, to the content we put together for you.

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Wireframing

 

An Eonic website is organised so that it meets your needs now and in the future. We know that the websites we build are investments for our clients, and so they need to be sustainable. Your website should grow with your business and flex to meet your needs as your market changes. A crucial component in this flexibility is good architecture - so right at the start we build  a wireframe site.

The wireframe is sometimes called  screen blueprints  or page schematics . Wireframes are like the architect's plans in a building project. In fact, the skillset that supports this work is sometimes called information architecture .  We use wireframes to give you a taste of what your website will be like before the creative phase begins. It allows you to explore the site and to think about content on the page and function of features separate from the look of the site.

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Once you've approved the wireframes, it's time to apply the branding and design visuals. This is the colours, fonts and style of page. It also incorporates the spacing and proportions of elements. Eonic's  design team  can do your branding, or we can work with the branding you already have.

And finally, the content. You can generate this yourself, or you can draw on one of our content creators for this service. Whether you want written words, pictures or video, we've got an expert who can help.

We use proven content management strategies to organise your site, so the experience of visiting makes your clients feel both confident and enthusiastic about your product or service.

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Design

 

Website design isn't just about looking pretty or edgy. It also reinforces your brand, expresses who you are as a company and creates a connection with your audience. And really great design guides a user through the site, drawing attention to the elements you most want them to see. It also helps them to fulfil whatever tasks they have in mind. And it makes them more willing to respond to your calls to action.

We can work with branding and style guidelines that you already have, or we can put together a branding package that will give you a fresh, new identity.

 
 
 

Build

 

At the build stage  everything comes together. Once the build is complete, you will have a functioning website to explore and test. This is the stage where we take feedback from you and adjust the website accordingly.

At this stage you will have a chance to explore your customers' experience of your website's functionality. This includes:

And if you need something else that isn't on the list,  get in touch  for a chat. We can build bespoke code  for whatever you need.

 
 
 
 
 

Test

 

Before going live we test each site to make sure all the responsive elements are working on mobile platforms. Our testing team will ensure that the design, images and content function correctly across all devices and platforms, too. We will walk through all the most important client tasks, such as getting a quote, making an enquiry, finding a specific piece of information or purchasing an item.

At Eonic we like to be thorough in our testing. So we check your website on mobile, tablet and desktop devices. And we test it on the most commonly used browsers, such as Chrome, Safari, Microsoft Edge and Firefox. We also test our website builds on multiple platforms, including Mac, PC, Android and IOS.

So when we hand you the keys of your new website you can be confident that everything is running smoothly and that it gives your clients the best possible impression of your organisation.

 
 
 

What web design services does Eonic offer?

 

Design and Branding

Eonic offers  a complete design and branding package  to ensure your website's look is an accurate reflection of your organisation's values.

We will use the information collected in the discovery process and any branding you already have in place to come up with a selection of designs for you to choose from. Our bespoke designs will ensure your website is the best it can be and that it gives your clients a memorable experience that keeps your organisation at the front of their minds.

Our designs will help your clients accomplish whatever they have come to your site to do - whether it's to find a piece of information, make a booking or buy something.

To Eonic, good design means ensuring a site is a pleasure to use, no matter what platform or technology your client is using. Good design should also meet special access needs so that your website welcomes and empowers all your clients.

SEO

SEO - or  search-engine optimisation -  starts with understanding what search terms (or keywords) are used by your potential customers to find you on the web.

Our SEO specialists use tools and their intuition to find the right keywords and assign them to specific pages of your website. They will then suggest the basis for copy and headings to go on those pages or pass the research onto a professional copywriter.

Copy and web pages that appeal to search engines appear at the top of the list when your potential customers search for the product or service that you offer. And if you are top of the list, you are more likely to get the leads than the businesses down on page three.

Eonic's skilled SEO experts work hard to keep up with the changing search engine ecosystems. They are well versed in the subtle tweaks and touches needed to make a webpage properly optimised for search engines. They work closely with our copywriters and content strategists for a seamless service.

We can offer a one-off SEO tune-up called a Kickstart, or we can provide a package of  ongoing SEO support  to keep your website at the top of the results pages.

Email Marketing

Email marketing can help keep you in touch with existing customers. Having already built trust with them, why not stay in touch? Businesses can promote special offers or provide a monthly newsletter to keep customers in the loop and encourage return visits.

Eonic specialises in designing email templates, and elements from the website can be dropped into them for maximum impact.

Content Writing

Eonic's stable of content strategists and copywriters give you unique content that gives a great impression of your organisation, helps your clients complete their task, gets them responding to your calls to action and boosts your search engine rankings.

We can generate content from scratch or we can take your content and turn it into something special, either as a one-off, or on an ongoing basis.

Our copywriters and content strategists work closely with our designers and technical experts to provide a seamless service.

Eonic offers a complete content-writing service, or we can provide you with plans, coaching and technical support so you can write your own.

Whatever the subject matter, we've got a copywriter to suit your organisation - and you can have as much or as little involvement as you want. Eonic's websites are easy to edit, so you can post your own content. Or you can commission content from our writers and approve it before posting. Or you can let our copywriters post for you.

Social Media Management

Social media usage has become increasingly important as a channel to interact and engage with clients and potential customers. If your organisation doesn't use it, you're probably missing out on new business or visitors… and your competition can capitalise on this. Eonic can author and manage all your posts, as well as follows, likes and other engagements, leveraging the power of this medium to your company's best advantage.

Google Adwords Management

Once your new website is built most businesses will benefit from sending highly targeted traffic to their website to increase the potential for more leads or sales. It can help to test and fine tune the landing pages and calls to action ensuring the website is highly competitive and gains conversions.

This can form the basis for on-going pay per click management where a healthy return on investment is produced. Read more about how we can help to set a budget and create ads.

And the rest!

 

Eonic can also help with